Oops.
Rob pointed out to me that I only put the Checkerboard Mesa Hat for sale in print for $9.99. I've changed that so now you can also get it via a download for $4.71. The amount for the print patterns is higher because of the higher cost of color printing - the print costs are around $5.30 for a 5 page pattern then Lulu takes over a dollar each pattern for their profit. Fortunately with .PDF files it doesn't matter.